Blogging is popular. Everyone's already doing it. You probably already doing it.
But you know what? compared to five, ten years ago, blogging is so common that people don't even read all the blog posts right now. Eight out of ten people will read your headline, but only two of ten will click through and read your article that just shows that people are desensitized to blog posts, and they're not really reading them.
Today I am going to share some tips that about how to write a blog post that people will actually read. So if you're going to write a blog post, there are few things that you need to know.
Step 1: Write with the words "you" and "I". If you don't include the words "you" and "I", people aren't going to feel that it's a conversation, If they don't feel that it's a conversation, they are going to think of it as, like, a college lecture, and they are going to leave.
Step 2: Your paragraphs can't be more than five or six lines. The moment they're more than five or six lines, it's just overwhelming.People don't want to go through that.
Step 3: Use subheadings. They break down sections within your blog post, so it makes it easier to skin. Through subheadings, people can go down to the section of the blog post that they want to read.
Step 4: Make sure you use a conclusion, right? Write a conclusion every time you create a blog post.
Step 5: With your blog posts, make sure you cite your information. Don't just come up with the facts and data without citing it. If you do that, people are not going to come back.
Step 6: Use photos. Because a picture says a thousand words, If using graphics and images to explain the message that you're trying to convey, people are much more likely to read and stick around.
Step 7: Make sure your article is really thorough and actionable.
But you know what? compared to five, ten years ago, blogging is so common that people don't even read all the blog posts right now. Eight out of ten people will read your headline, but only two of ten will click through and read your article that just shows that people are desensitized to blog posts, and they're not really reading them.
Today I am going to share some tips that about how to write a blog post that people will actually read. So if you're going to write a blog post, there are few things that you need to know.
Step 1: Write with the words "you" and "I". If you don't include the words "you" and "I", people aren't going to feel that it's a conversation, If they don't feel that it's a conversation, they are going to think of it as, like, a college lecture, and they are going to leave.
Step 2: Your paragraphs can't be more than five or six lines. The moment they're more than five or six lines, it's just overwhelming.People don't want to go through that.
Step 3: Use subheadings. They break down sections within your blog post, so it makes it easier to skin. Through subheadings, people can go down to the section of the blog post that they want to read.
Step 4: Make sure you use a conclusion, right? Write a conclusion every time you create a blog post.
Step 5: With your blog posts, make sure you cite your information. Don't just come up with the facts and data without citing it. If you do that, people are not going to come back.
Step 6: Use photos. Because a picture says a thousand words, If using graphics and images to explain the message that you're trying to convey, people are much more likely to read and stick around.
Step 7: Make sure your article is really thorough and actionable.
If you follow these tactics, you're going to create blog posts that people actually want to read.
Consultant - Neil Patel
Comments