Search Engine Optimization:Organic Keyword Research For Google

Before you can get traffic from Google you need to first figure out what keywords should you try to get traffic from.
If you don't know the right keywords, then you don't know what to rank for or what to buy ads for, and if you get the irrelevant traffic you're not going to get any sales and you're just going to be wasting your time and money.
Today I'm going to share some steps on how to do keyword research. It's really simple.

The first step, go to SEMrush.com, type in your main competitor, then scroll down, you'll see top paid keywords. When you see that, that's a list of all keywords that they're paying money for. If someone is continually paying money for a keyword, it means that it's driving them traffic, and more importantly sales. That's how you should determine what keywords to target.
Now don't just depend on one competitor. Go into SEMrush and type in your top three main competitors. If you don't have direct competitors type in your top three indirect competitors, see what main keywords that they are paying ad dollars for, and what's driving them their traffic, and those keywords you should be going after.

If you notice that your top three competitors are going after the same key terms, it'll tell you that those are the terms you should be targeting because if one, two, and three people are bidding on the same terms that means they all can't be buffoons. That term must be making money.

Comments

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